Step into the future of entertainment with the LG OLED97G54LW 4K Ultra HD TV! Offering four times the resolution of traditional HD, this cutting-edge technology brings your favorite content to life with remarkable clarity and detail. From blockbuster movies to immersive gaming experiences, 4K Ultra HD delivers stunning visuals that will captivate your senses. Say goodbye to blurry images and hello to crystal-clear picture quality that's truly breathtaking. Experience groundbreaking picture quality with LG's a11 AI Processor 4K Gen2, designed for ultra-smooth visuals, AI-enhanced upscaling, and dynamic HDR optimization. This processor ensures deeper blacks, brighter highlights, and stunningly lifelike detail, making every viewing experience unforgettable. The LG OLED97G54LW is not just about stunning visuals; it also offers an exceptional audio experience with AI Sound Pro technology, which adapts to your content in real-time for crystal-clear clarity and immersive surround sound. With Dolby Atmos and Dolby Vision, you can enjoy a multidimensional audio environment and lifelike image reproduction that enhances your viewing experience. The TV runs on webOS 25, providing a smooth and personalized smart TV experience with AI-enhanced navigation and multi-user profiles. Plus, with features like Freeview Play, Google Assistant, and compatibility with Amazon Alexa, controlling your entertainment has never been easier. Upgrade your home entertainment system with the LG OLED97G54LW and immerse yourself in a world of stunning visuals and rich sound.